image by SPAO second-year student Lauren Boucher

image by SPAO second-year student Lauren Boucher

the photographer's identity: DIGITAL MARKETING

Making art demands vision, patience, creativity and technical know how. Selling your art involves a whole other set of skills. Take this workshop and make marketing less of a chore, so you can spend more time focussing on your art.

Learn affordable marketing strategies you can use to help grow your art business. Yannis’ workshop will help you connect with buyers, sell your work, and make the best use of social media.

You’ll learn how to generate more website traffic and prospective customers though easy-to-implement digital marketing techniques.

We will show you how a combination of social media such as Facebook, Twitter, Instagram, LinkedIn, as well as search engine optimization (SEO) can attract leads to your site. We’ll also show you how to build a marketable and impressive portfolio. 

You’ll learn how to figure out if your marketing plan is working, and how to fix it if it’s not.

This workshop is ideal for both beginning artists and established studios. The basic strategies provide a good refresher for established studios, and the more detailed information gives artpreneurs who are newer to marketing a roadmap for the future. We’ll offer advice that applies to all genres of artistic expression.

For more information, contact Yannis Souris at yannis@knowland.ca

PREREQUISITE: None. Digital Photography I: Foundation or equivalent is recommended.

Registration
Click "Pay Now" to register securely online or contact us:
(613) 562-3824
part-time@spao.ca

THE PHOTOGRAPHER’S IDENTITY: DIGITAL MARKETING
DECEMBER 16, 2018
SUNDAY 10AM-5PM
1 SESSION - 7 HOURS
LOCATION: SPAO STUDIO, 77 PAMILLA ST.
YANNIS SOURIS
LEVEL: BASIC | $225
MAX 15 STUDENTS